Taiwan’s Ministry of the Interior stepped in on Wednesday and made an announcement that urged people to think carefully before changing their name to take advantage of a new special offer.
https://edition.cnn.com/travel/article/taiwan-names-salmon-scli-intl/index.html
Government officials across the country have been overrun by a spate of applications after a popular Japanese sushi restaurant chain called Sushiro launched a special promotion on Monday saying they would give away free sushi to anyone whose name included the Chinese characters 鮭魚 guiyú meaning salmon, a key ingredient of sushi.
That person, plus up to five guests, could get a meal for free -- so long as they prove the name change using official ID.
In a Facebook post, Sushiro said it would also offer lesser discounts to anyone who added just one of those Chinese characters to their name as part of the promotion, CNA said
Exasperated registrars across Taiwan have accused citizens of wasting government time after at least 100 people registered to change their name to take advantage of the deal
According to the country’s Name Act, people are entitled to do so just three times. One man who changed his name on Wednesday reportedly told officials he planned to change it back once he had taken advantage of the promotion.
Another registration office, according to CNA, said it had managed to dissuade another man from changing it altogether, while a third said a separate man pressed ahead with an official name change to "salmon," despite having already changed his name once before.
Officials are warning applicants that they could be stuck with their new name for life.